IT/ MARKETING MANAGER Job in Rockford, Illinois US
Wednesday, November 3rd, 2010Description of Serola Biomechanics, Inc. Founded in 1988, Serola Biomechanics, Inc. is a small, but growing company that is ready to expand much further and faster.
Over the past 6-7 years, we have grown 15-20% per year and are ready to take a leap forward.
We have the best back belt available, along with an excellent reputation in the physical therapy and chiropractic fields, along with an excellent reputation for quality and service.
Over 80% of people will have back pain sometime in their life.
Recent research in the science of biomechanics is proving the sacroiliac joint to be the major biomechanical cause of low back pain.
We manufacture in the USA. Our new web site will be built defining the latest research into biomechanics of the sacroiliac joint lesion; this will be a reference point for many doctors and physical therapists, as well as regular people with back pain, and an excellent marketing tool.
All products are a result of Dr. Serola’s 18 years of research into Biomechanics.
We have the support of the Northern Illinois Trade Initiative, including Congressman Manzullo’s Office, FedEx, The US Department of Commerce, Stone and Associates (a private consulting firm), and the State of Illinois.
We are the first company signed with NITI in what is a pilot program for the entire USA. Forty percent of our current sales are export and we plan on building on previous successes in foreign and domestic markets.Job Description: Direct & integrate online and print advertisement.
Create & maintain secure US & International eCommerce systems.
Develop market research plan for online models such as Pay-Per-Click, SEO, & Organic Listing.
Masters of Science in Information Technology and strong search engine skills required.
Mail r©sum©s to Attn: Dr. Rick Serola, Serola Biomechanics, Inc. 5281 Zenith Parkway, Loves Park, IL 61111.
Essential job duties include but not limited to: · Creation of professional, secure, and high-end e-commerce system in addition to a re-creation of the companys pre-existing website that provides information regarding Serola products and Serola theory.
· Maintaining of secure e-commerce website, and provide up-to-date information to online customers.
· Periodic online advertising using high-end search engines, and formulate visibility of website using Search Engine Optimization· Create a deeper insight and understanding capability within Serola Biomechanics and ensure meaningful insights are leveraged across marketing and other areas.
· Develop a strategic market insight and research plan for Serola Biomechanics· Brand positioning, communications strategy, and qualitative and quantitative research· Develop and maintain project plans· Track and report campaign results, data analysis, and web analytics· Analyze data to find trends and make recommendations· Measure, monitor, and improve new and existing business processes Experience Requirements: · Masters of Science degree required in Information Technology or Computer Science· Deeper understanding of HTML, PHP, MySQL, Java/JavaScript in web development.
· Previous search engine marketing/ Search Engine Optimization skills experience· Understanding of Pay-Per-Click advertising models· 2+ years practical or relevant experience· Excellent interpersonal and organizational skills· Strong written and verbal communication skills· A close eye for detail with the ability to see how details fit into the overall picture Compensation: The proposed salary for this position is $50,000 a year.
Good salary growth potential with increased sales.
Application Instructions: Apply only by sending cover letter and r©sum© to Attn: Dr. Rick Serola, 5281 Zenith Parkway, Loves Park, IL 61111.